I was involved in this branding work for client ‘Urban Remedy’ from concept generation through to final artwork. The client required a branding system for a detox program of freshly made to order juices. The product was not intended for of the shelf purchase instead it’s ordered online and delivered direct to the consumer. The juices follow a program of 6 meal replacement drinks per day. The branding took this in to account with a clear numbering system and information hierarchy on the bottles. The identity is based on the idea of growth and regeneration through the purity of the product.

Completed whilst at Universal Favourite